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1 counter detailing
Медицина: встречное разъяснение (разъяснение свойств лекарства, осуществляемое официальными медицинскими организациями в отличие от рекламы производителей) -
2 academic detailing
сущ.научное разъяснение (разъяснение свойств лекарства, осуществляемое официальными медицинскими организациями в отличие от рекламы производителей)The most extensive, and usually the most effective efforts involve personal visits with physicians to discuss their prescribing practices. These personal visits, known as counter detailing or academic detailing, usually are conducted by a pharmacist with a Doctor of Pharmacy degree. — Наиболее всесторонние и, как правило, наиболее эффективные мероприятия – это личные встречи с практикующими врачами, на которых обсуждаются схемы приема лекарств. Такие личные консультации, называемые "встречными разъяснениями" или "научными разъяснениями", обычно осуществляются высококвалифицированными специалистами в области фармакологии.
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